Crisis Communications for Schools & Campuses

The three strategies we start with

Drawn from our published guidance for campus safety and school leaders—and from live incidents we've advised through.

• Write the plan before the crisis, and decide who speaks, who approves and who stays silent
• Communicate early and often with the people closest to the incident first—families and staff before the public
• Practice: a tabletop exercise with your real leadership team, not a binder on a shelf

What we build with you

We work as the advisors behind the curtain—your people stay the public face.

• A notification sequence and holding statements ready to adapt
• Message maps for the scenarios your campus is actually exposed to
• Interview preparation for the leaders who will face cameras
• An after-action review so the next response is faster

Who it's for

K-12 districts, independent schools, colleges and universities, and the safety, communications and cabinet-level leaders who share the response.

How it runs

A half-day workshop, a live tabletop exercise, or an ongoing fractional advisory retainer for the weeks and months after.