Training & Speaking · Topic 04
Broadcast writing craft for people who have to be heard: talks, interviews, videos, podcasts and internal messages that land the first time.
You rewrite your own material using newsroom rules, and hear the difference immediately.
A listener can't scroll back. We replace insider vocabulary with the words your audience would use—counting instead of tabulation, people instead of stakeholders—and cut anything a reader has to re-read. If a sentence needs a second pass on the page, it is already lost on the ear.
Business owners, speakers, authors and communications staff who write their own scripts, talks, videos or announcements.
A hands-on storytelling workshop for teams and conferences, or private coaching on a specific talk, launch video or announcement.
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